About G'day Group

Our story began in 2004, when G’day Group was founded with a vision to create places where people could connect with each other, with their community, and with their country. What started with a handful of holiday parks has grown into a leading national business - Australia’s largest regional accommodation provider, with more than 330 properties nationwide and over 2,500 people employed across the country.

Backed by the Australian Retirement Trust, we’ve built a diverse and growing portfolio that brings people, places and communities closer together. Our network now welcomes millions of guests each year, supported by one of the largest regional loyalty programs in Australia.

Today, with a team spanning the country and a purpose that guides us, our mission is simple: We Bring Australia Closer.

Our Brands

G’day Group is home to a diverse portfolio of brands that connect people, places and communities across Australia. Together, they create experiences that bring Australia closer — from holidays and resorts, to workforce accommodation, membership programs and digital platforms.

Discovery Parks

Australia’s largest owner and operator of holiday and caravan parks, with more than 90 locations nationwide where guests come to Do It All.

Discovery Resorts

High-end, experiential stays in some of Australia’s most iconic destinations, including El Questro, Rottnest Island, Lake Argyle and Kings Canyon.

Discovery Workstay

Purpose-built workforce accommodation designed to feel like a home away from home for FIFO, mining and corporate travellers in regional Australia.

G'day Parks

A network of more than 300 independently owned holiday parks nationwide, licenced united under one brand.

El Questro

A Kimberley icon where exceptional landscapes meet diverse stays, from camping to luxury homestead experiences.

WikiCamps

Australia’s number one camping app, connecting travellers with campgrounds, caravan parks, attractions and shared tips from fellow travellers.

BookEasy

A leading tourism booking platform that powers visitor centres and tourism operators across the country.

Our Purpose & Values in Action

Our purpose, We Bring Australia Closer, is more than just a line for us. Every day, across every brand, our people connect travellers with unforgettable experiences, connect communities with opportunity, and connect each other with meaningful work.

Our purpose comes to life through the values that guide how we show up:

Rise & Shine

We start each day with optimism and energy. It’s about being connectors — helping holidaymakers find their perfect break, building bridges between our teams and the communities we work in, and supporting each other to achieve our best.

Give it a Crack

We’re not afraid to try something new. Innovation and curiosity are in our DNA, whether that’s improving the way our parks run, testing new technology, or finding fresh ways to delight our guests. We learn, adapt, and move forward together.

Choose Good Things

We do what’s right — even when it’s hard. That means leading with integrity, striving for quality in everything we do, and creating the moments that make holidays and careers special. Choosing good things is also about giving back, caring for the environment, and supporting the communities that welcome us.

These aren’t just words on a page. They’re values lived by our people, in our parks, resorts, office and communities.

Our ESG Commitment

G’day Group is committed to growing with care through supporting our people, giving back to the communities in which we operate and protecting our environment.

Our ESG strategy outlines our approach to managing our impact, deepening our connection to land and community and fostering our people and culture.

Our ESG initiatives are separated into four strategic pillars, each with a headline target which we are committed to reaching by 2027.

Connection to Nature – demonstrate a net increase in vegetation levels across our portfolio.
Purposeful Work – embed ESG in our business through engaging our employees and integrating ESG into our organisational objectives.
Resilient and Pristine Environments –we will achieve a 40% carbon emissions intensity reduction by 2030, on our path to achieving net zero status.
Vibrant Community and Culture – be known for Indigenous inclusion at our culturally significant sites and for community impact across our network.

Our ESG framework and performance will be benchmarked annually through participation in the global GRESB assessment - a global ESG benchmark and reporting framework which identifies key performance strengths and areas for improvement.

meet the team

Grant Wilckens

Chief Executive Officer

Karen Jarrett

Chief Financial Officer

Matthew Lang

Chief Operations Officer

Kate Berry

Chief People Officer

Ben Simons

Chief Strategy Officer

Lahnee White

Chief Marketing Officer

John Domino

Chief Development Officer

About Us